Director, Paid Media
Sofia leads paid media efforts at Props, specializing in social advertising. Before joining Props, she was the Lead Paid Social Strategist at NJ Advance Media, servicing a vast range of clients in the tri-state area. Sofia started her career in media relations before transferring over to marketing & advertising while working for the in-house media agency at Berkeley College. She’s a graduate of Montclair State University and spends most of her free time doting on her chunky pug, Nacho.