Liz Abunaw is the founder and operator of Forty Acres Fresh Market, an affordable grocery startup launched in 2018 to address the lack of fresh food options on Chicago’s west side. Forty Acres’ impact on the area has garnered investment from the University of Chicago Booth School of Business, the USDA Healthy Food Financing Initiative, the American Heart Association Social Impact Fund, and other funders. Prior to launching her business, Liz worked for Microsoft and General Mills. The native New Yorker and Cornell University graduate moved to Chicago in 2012 when awarded a full-tuition fellowship to the University of Chicago Booth School of Business, from which she graduated in 2014. She holds the staunch position that while Chicago deep dish is delicious, it is not pizza. It is a casserole. Pizza folds.