CREATOR PROFILE

Colin McCarthy

Extreme Weather Analyst / Storm Watch Creator

Based in San Carlos, Colin built one of the largest independent extreme weather platforms while still studying environmental policy and climate science. His journalism has been cited by outlets from The Washington Post to ESPN, and his recent collaboration with PBS on the Camp Fire documentary demonstrated his ability to translate complex climate science into accessible public storytelling. He brings a rare combination of scientific literacy and content instinct to every partnership.

San Carlos, California

Content

Founder

Writer

Tech

Experience

Creator Portfolio

EXPERIENCE WITH PROPS

Colin produces hybrid editorial content in the environmental science and public safety verticals, specialising in wildfire coverage, climate analysis, and severe weather reporting. His work combines data-driven journalism with social-first storytelling, making complex scientific topics accessible to a broad audience while maintaining the rigour that has earned him citations from major newsrooms.

Subject Matter

Climate science, wildfire safety, and environmental policy. Colin's published work spans severe weather analysis, fire prevention education, and long-form climate reporting — subjects he covers with both the analytical depth of a policy student and the immediacy of a breaking-news creator.

Environmental

Public Safety

Media

Content Formats

Data-driven editorial and social-first journalism. Colin translates complex climate and weather data into visual explainers and narrative content that performs across platforms, bringing a journalist's instinct for timing and relevance to every piece he publishes.

Visual Portfolio

Get to know

Colin McCarthy

Colin is an up-and-coming storm and weather analyst with extensive experience covering wildfires, climate change, and natural disasters. His journalistic resume spans major newsrooms, and his recent documentary work on wildfire prevention reflects a deep network of relevant experts alongside his own personal expertise.

Sample Work

Props POV

Published

Published with Props

The Science Behind Wildfire Safety: Proactive Approach

Real Stories.  Unreal Results.™

Props is a performance-based creator marketing platform that helps brands win new customers. We unite the credibility of creator storytelling with the precision of paid media, delivering measurable outcomes, not vanity metrics. Powered by proprietary technology, Props ensures every client engagement drives ongoing, tangible business results.