CREATOR PROFILE

Joanna Penny

Home / DIY Creator

Working from Rhode Island, Joanna creates at the intersection of design instinct and budget-conscious living. Her platform was built on the conviction that beautiful spaces don’t require unlimited resources — and her background as a designer gives her content a credibility that lifestyle bloggers without a professional practice rarely achieve. She brings the same editorial eye to home inspiration that she brings to her design projects: thoughtful, specific, and always focused on what’s actually achievable.

Rhode Island

Content

Designer

Lifestyle

Experience

Creator Portfolio

EXPERIENCE WITH PROPS

Joanna produces home and lifestyle content for brands in the interior design, home improvement, and consumer lifestyle spaces. Her platform reaches an audience that is actively engaged with their homes and looking for practical, beautiful solutions — a community that responds to her combination of design expertise and genuine accessibility.

Subject Matter

Interior design, home improvement, and lifestyle. Her work spans budget-friendly styling, creative solutions for everyday spaces, and the broader aesthetic conversation around making homes feel intentional and livable without significant investment.

Home & Garden

Design

Lifestyle

Content Formats

Editorial home photography and personal narrative. Joanna documents spaces and projects with a designer’s eye — composed imagery and instructive writing that makes her content function as both inspiration and practical guidance for a home-focused audience.

Visual Portfolio

Get to know

Joanna Penny

Sample Work

Props POV

Real Stories.  Unreal Results.™

Props is a performance-based creator marketing platform that helps brands win new customers. We unite the credibility of creator storytelling with the precision of paid media, delivering measurable outcomes, not vanity metrics. Powered by proprietary technology, Props ensures every client engagement drives ongoing, tangible business results.