CREATOR PROFILE

loic cardinal

Writer / Photographer
Based between Montreal and New York, Loic brings a narrative sensibility to every frame and page. His work is rooted in close observation - the moments between destinations, the faces that animate unfamiliar streets, the quiet discoveries that resist the obvious. He creates for brands and publications that understand travel as a lens on the human condition, not merely a backdrop.

United States

Photographer
Writer
Travel

Experience

Creator Portfolio

EXPERIENCE WITH PROPS

A dual-discipline creator whose photography and long-form writing work in concert. His portfolio spans travel editorial, portrait photography, and brand storytelling for companies in the apparel and lifestyle spaces. Fluent in both English and French, Loic brings a genuine transatlantic perspective to every project.

Subject Matter

International travel and cultural discovery, with particular depth in North American road-trip culture and European city life. His writing finds the human story inside the travel experience - focused on connection, solitude, and the texture of places most visitors overlook.

Travel
Lifestyle
Photography

Content Formats

Written editorial and photographic storytelling, often in combination. Loic produces polished long-form narratives alongside clean, character-driven photography suited to editorial features, brand campaigns, and travel guides.

Visual Portfolio

Get to know

loic cardinal

It was late in the evening on a cold winter night - cold even for Montreal. The days were short in winter, the nights long and severe. Going out into the wind and chill sapped your skin of all its vitality, and on some nights the darkness did the same to your spirit. Throw in the same fears and anxieties we all face and it can feel hard to find the light.

Sample Work

Props POV