CREATOR PROFILE

Shannon Detrick

Lifestyle / Couples Creator

Living in Sacramento with her husband — a firefighter with five years of wildland fire experience — Shannon creates content from within the realities she covers. Her approach to lifestyle topics is practical and direct, shaped by the unpredictability of fire season and the financial planning that comes with building a life around a first-responder schedule. Audiences trust her because she is visibly navigating the same challenges she advises on, from wildfire preparedness to couples finance.

Sacramento, California

Content

Family

Lifestyle

Couple

Experience

Creator Portfolio

EXPERIENCE WITH PROPS

Shannon produces endorsement-style content in the lifestyle, couples finance, and public safety verticals, with particular strength in wildfire preparedness and practical financial planning. Her work translates protective and planning-oriented brand messaging into relatable narratives grounded in her own lived experience as a firefighter's spouse.

Subject Matter

Lifestyle, personal finance, and wildfire safety. Shannon's published work covers practical household preparedness, couples budgeting, and protection-focused topics — subjects she approaches with the credibility of someone whose daily life is directly shaped by fire season and financial planning.

Public Safety

Finance

Insurance

Content Formats

Endorsement-style social content and narrative storytelling. Shannon's relatable, big-sister delivery makes even complex insurance and safety topics feel clear and actionable, while her personal connection to wildland firefighting lends an authenticity that scripted content cannot replicate.

Visual Portfolio

Get to know

Shannon Detrick

Shannon's life in Sacramento is shaped by wildfire season — her husband is a firefighter with years of wildland experience. Her authentic approach to safety and finances, grounded in personal experience, makes her a trusted voice for others looking to take action and protect their homes and families.

Sample Work

Props POV

Published

Published with Props

How To Reduce Wildfire Risks

Realistic Financial Tips

Real Stories.  Unreal Results.™

Props is a performance-based creator marketing platform that helps brands win new customers. We unite the credibility of creator storytelling with the precision of paid media, delivering measurable outcomes, not vanity metrics. Powered by proprietary technology, Props ensures every client engagement drives ongoing, tangible business results.