CREATOR PROFILE

Uyen Carlson

Family / Lifestyle Creator

Working out of the Phoenix suburbs, Uyen approaches every project with the warmth and high energy of a mom who genuinely loves the day-to-day of raising a big family. Her creative style leans bright, playful, and unfiltered, quick to find the humor in a chaotic morning and just as comfortable styling a polished beauty or home moment. Collaborators describe her as easy to work with and fast to turn ideas into content that feels native to a busy parent's feed, balancing clear creative direction with the spontaneity that makes her work feel real.

United States

Content Creator

Family

Travel

Lifestyle

Experience

Creator Portfolio

EXPERIENCE WITH PROPS

Uyen's portfolio sits at the intersection of family, beauty, fashion, and home, with a through-line of approachable, real-life storytelling aimed at millennial moms. She moves comfortably across lifestyle, wellness, travel, and pet content, partnering with consumer companies in hospitality, food and snacking, and home goods to translate everyday parenting moments into content that drives both connection and consideration.

Subject Matter

Her work spans consumer lifestyle categories including family and parenting, beauty and fashion, home, wellness, travel, and pet care, with a particular strength in products and experiences built for busy, modern households.

Family

Beauty

Home

Content Formats

Uyen creates short-form, personality-led video and lifestyle photography, building content around real routines, candid family moments, and styled product integrations that stay native to how parents actually scroll and share.

Visual Portfolio

Get to know

Uyen Carlson

A mother of four, Uyen builds content around the real logistics of a big family: errands, grocery runs, activities and the travel that happens in between. Her storytelling stays close to the everyday, which is what makes her recommendations land. She shows how ordinary spending and planning can stretch toward the trips a family actually wants.

Sample Work

Props POV

Real Stories.  Unreal Results.™

Props is a performance-based creator marketing platform that helps brands win new customers. We unite the credibility of creator storytelling with the precision of paid media, delivering measurable outcomes, not vanity metrics. Powered by proprietary technology, Props ensures every client engagement drives ongoing, tangible business results.