CREATOR PROFILE

Vivi McCoy

Family / Lifestyle Creator

Based in Saratoga Springs, Utah, Vivi brings bilingual creativity to her work — producing content in both English and Spanish that speaks to the full texture of modern family life. Her approach blends genuine humor with warmth, turning ordinary parenting moments into content that lingers well beyond the scroll. Whether she is behind the camera or crafting a caption, Vivi's instinct for cultural authenticity makes her a natural partner for brands that want to reach multigenerational, diverse households.

Saratoga Springs, Utah

Filmmaker

Photographer

Writer

Family

Travel

Lifestyle

Experience

Creator Portfolio

EXPERIENCE WITH PROPS

Vivi's portfolio spans hybrid branded content and lifestyle storytelling, with a production approach built around her family as the creative center. She works across film, photography, and writing to produce assets that feel genuinely lived-in — built for audiences in both English and Spanish-speaking households. Her content consistently performs across family, parenting, travel, and lifestyle verticals, with a particular strength in relatable, high-emotion storytelling.

Subject Matter

Family life, parenting, and the everyday adventure of raising children in a bilingual household. Vivi's subject matter lives at the intersection of cultural identity, family travel, and the small, meaningful rituals of domestic life — told with warmth, humor, and a mother's eye for what actually matters.

Parenting

Lifestyle

Family

Content Formats

Hybrid content blending filmmaking, photography, and written storytelling into cohesive, multi-platform narratives. Vivi produces across social video, photo essay, and written formats, with a consistent visual language built around natural light, real family settings, and the unscripted joy of life at home with young children.

Visual Portfolio

Get to know

Vivi McCoy

Vivi's family of five brings a lively, authentic energy to branded work — her storytelling centers the real, funny, and tender dynamics of family life rather than the idealized version. She creates in both English and Spanish, reaching multigenerational households across platforms with content that feels as much like a friend's update as a partnership post.

Sample Work

Props POV

Real Stories.  Unreal Results.™

Props is a performance-based creator marketing platform that helps brands win new customers. We unite the credibility of creator storytelling with the precision of paid media, delivering measurable outcomes, not vanity metrics. Powered by proprietary technology, Props ensures every client engagement drives ongoing, tangible business results.