An Overnight Success Story

An Overnight Success Story

A 100-year-old brand decided they needed a new way to attract customers. The old way wasn't working.

They had heard about Props. It looked different, sounded different and they thought, "Let's give it a try."

And Props worked.

So they gave Props more budget.

And Props worked better.

Then they assigned their entire paid social media budget to Props.

Now their costs are cut in half and their revenue has doubled.

You can hear this same story across virtually all of our clients.

Although it took years to create Props, our clients are talking about "overnight" success stories.

Please let me know if we can create one for you.

Thanks!

Regards,

Joe

PS: If you asked yourself, "Is Joe comparing Props to The Beatles?" The answer is no. Props has eleven members. The Beatles only had four.

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About
Joseph Perello

Joe is the founder and CEO of Props. Previously, he was the first CMO of the City of New York in the Bloomberg Administration, and was recognized by Harvard Business School as the most innovative initiative of any city. Joe founded and bootstrapped an award-winning digital ad agency. He was VP for the New York Yankees, working directly for the late George M. Steinbrenner III, and helped the team break attendance and revenue records. He was an executive with David Bowie’s internet start-up UltraStar and started his career as a direct marketer with credit card pioneer MBNA America. He’s on the board of New York Cruise Lines and Princeton Academy. Joe earned his undergraduate degree in History and Journalism from the the University of Delaware.

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