CREATOR PROFILE

Emiko Powers

Executive Assistant at NBCUniversal

Working as an executive assistant at one of the world's largest media companies by day, Emiko has built a parallel creative practice rooted in lifestyle content that captures the energy and texture of life in New York City. Her dual perspective — corporate professional and independent creator — gives her content a distinctive grounding: polished enough for brand partnerships, authentic enough to resonate with audiences navigating the same balancing act between ambition and everyday life.

New York, New York

Content

Lifestyle

Experience

Creator Portfolio

EXPERIENCE WITH PROPS

Emiko's portfolio centres on lifestyle content that captures the intersection of career ambition and creative self-expression in New York City. Her production approach blends polished visual storytelling with candid personal narrative — creating content that speaks to young professionals building lives in expensive, fast-moving cities.

Subject Matter

Lifestyle, urban culture, and media and entertainment. Emiko's published work explores the rhythms of New York City living — from navigating career milestones to discovering neighbourhood gems — with a voice that balances aspiration and relatability.

Lifestyle

Urban Culture

Media & Entertainment

Content Formats

Visual-first lifestyle content blending photography and personal narrative. Emiko's production style is polished but approachable — her content carries the visual energy of New York City while maintaining the intimate, conversational tone that makes audiences feel like they're getting recommendations from a friend.

Visual Portfolio

Get to know

Emiko Powers

Emiko captures the particular intensity of building a creative life alongside a corporate career in New York. Her content turns the everyday logistics of city living into something aspirational and grounded in equal measure — proving that the best lifestyle storytelling comes from people actually living it.

Sample Work

Props POV

Published

Published with Props

Living the NYC Dream on a Budget

Real Stories.  Unreal Results.™

Props is a performance-based creator marketing platform that helps brands win new customers. We unite the credibility of creator storytelling with the precision of paid media, delivering measurable outcomes, not vanity metrics. Powered by proprietary technology, Props ensures every client engagement drives ongoing, tangible business results.