CREATOR PROFILE

Umeko Motoyoshi

Writer, Educator

Umeko is among the most credentialled and mission-driven voices in specialty coffee writing and education today. A licensed Q-Grader with fourteen years of experience, they have built a body of work — from the @wastingcoffee sustainability platform to the book Not Wasting Coffee — that positions them at the nexus of craft, consciousness, and inclusion within the coffee world. Their founding of Umeshiso.com adds a direct commerce dimension to a genuinely multifaceted career.

United States

Writer

Food

Sustainability

Education

Experience

Creator Portfolio

EXPERIENCE WITH PROPS

Umeko's portfolio spans coffee writing, sustainability education, authored books, and digital commerce — all unified by a commitment to making coffee culture more accessible and inclusive. Their work is a strong fit for brands in the specialty food and beverage, sustainability, and education spaces seeking a voice with deep credibility and a well-established independent following.

Subject Matter

Specialty coffee and beverage culture, food and drink sustainability, and consumer education. Umeko writes with the authority of a certified professional and the accessibility of a dedicated educator — making their work effective for audiences at every level of coffee knowledge.

Food & Drink

Sustainability

Content Formats

Written content spanning long-form educational pieces, sustainability-focused editorial, and commerce-adjacent storytelling. Umeko's voice is precise, purposeful, and warm — qualities that translate well across educational platforms, brand collaborations, and social content.

Visual Portfolio

Get to know

Umeko Motoyoshi

Sample Work

Props POV

Real Stories.  Unreal Results.™

Props is a performance-based creator marketing platform that helps brands win new customers. We unite the credibility of creator storytelling with the precision of paid media, delivering measurable outcomes, not vanity metrics. Powered by proprietary technology, Props ensures every client engagement drives ongoing, tangible business results.