Membership + Subscriptions
Case Study

AAA®

With Props, AAA attracts new and younger audiences and efficiently converts them into members.

Results

AAA acquires younger members with Props - at lower rates and higher volume - driving a higher return and higher LTV.

HIGHER CONVERSION
36% Higher Conversion Rate
With Props
WITHOUT Props
YOUNGER MEMBERS
50% more members under 45 years old
With Props
WITHOUT Props
BETTER RETURN
32% Higher ROAS
With Props
WITHOUT Props
With Props
WITHOUT Props
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Membership + Subscriptions

Creators & Content

Only bona fide writers, photographers and filmmakers produce authentic content on the Props platform. Each has a distinct POV and deep expertise in their field of passion.

“Props has proven its unique ability to increase awareness, drive conversions and lower costs for us. We are looking forward to setting new records together in 2020!”

Scott Lugar
Chief Marketing Officer

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