News & Insights

NBA CTO Joins Props Board

Krishna Bhagavathula joins Joseph Perello, Paul Speaker and Michael Lamont
News

We put the 'Confidential' in CMO CONFIDENTIAL

Strategy

Results Your CFO Can Respect

Technology

Props + Supermetrics Webinar

Strategy

People Trust People More than Brands (Part 2)

Strategy

People Trust People More than Brands (Part 1)

Technology

New Props Headquarters and Dashboard

Strategy

True Content Creators Pull Influencers Away From Brands

Strategy

Think Like a Publisher

Clients

Facet Wealth Selects Props

Clients

Novo Selects Props

Clients

Aura Selects Props

Clients

Domain Money Selects Props

News

Why are You Still Advertising?

News

ADWEEK: To Win Younger Members, AAA Is Crafting a 'Behavioral Shift'

Clients

How AAA Uses Content to Attract Younger Members

Clients

Lunya Selects Props

Clients

MyPhoto Selects Props

Content

Why Do I Create?

Content

Taking Back Talent

News

From One to Seven in a Year

Strategy

Followers Don't Matter. Talent Does.

Clients

Embr Labs Selects Props

Clients

AAA Travel Selects Props

Strategy

Creators are Different Than Influencers

Clients

Stamba Selects Props

Strategy

Content Sets Brands Free

Clients

AAA Selects Props

Clients

College Ave Selects Props

Clients

Ally Selects Props

News

IBM-Powered AI Platform Wants to Reinvent the Influencer Marketing Model

Real Stories. Unreal Results.™

New York City | Princeton

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