MaryRose Daily

Vice President, Performance Media

MaryRose Daily leads Props’ performance media strategy, bringing over a decade of expertise in client solutions, optimization, and data-driven marketing. Before joining Props, she spent seven years at Kepler, rising to Director of Client Solutions and the Social Center of Excellence, where she built cross-channel campaigns for global brands. A Villanova graduate with a concentration in Marketing, MaryRose blends creative insight with analytical rigor—driving measurable results and scalable growth for Props’ partners.

Props News and POV

White Paper
Independent Validation of Creator Marketing's Durability
‍How five consecutive quarters of measurement prove Props is one of the most efficient and scalable growth drivers in Insurance and Annual Subscriptions
Strategy
Everything is Awesome
Why marketers should stop complaining and embrace the tools at their fingertips.
Strategy
Proof, Not Promises
Five independent methodologies. One conclusion: Props works

See how we help clients

Snowmass Village
From Story to Stay: Boosting Snowmass Visits with Props
College Ave Student Loans
Understanding the almost-empty nester
Better Mortgage
Not Just Better — 55% Cheaper Cost Per Lead