MaryRose Daily

Vice President, Performance Media

MaryRose Daily leads Props’ performance media strategy, bringing over a decade of expertise in client solutions, optimization, and data-driven marketing. Before joining Props, she spent seven years at Kepler, rising to Director of Client Solutions and the Social Center of Excellence, where she built cross-channel campaigns for global brands. A Villanova graduate with a concentration in Marketing, MaryRose blends creative insight with analytical rigor—driving measurable results and scalable growth for Props’ partners.

Props News and POV

News
CMO Whisperer Podcast: The Follower Fallacy with Joseph Perello
Why trust, not reach, is the real driver of performance in modern creator marketing.
Strategy
Why People Believe Strangers on the Internet More than Brands
People don’t think brands are lying. They think brands are incapable of telling the whole truth.

See how we help clients

Snowmass Village
From Story to Stay: Boosting Snowmass Visits with Props
Yerba Madre
From Awareness to Aisle: How Props Drove Measurable Lift for Yerba Madre
Bread Financial + AAA Visa
Higher-Quality Applicants at a Lower Cost