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Our unique, 'content-first' campaigns build familiarity and trust with audiences, converting them into profitable customers. Click in to see the full case studies.

51%

Lower Cost per Lead

60%

Lower Cost per Click

450%

Higher CTR

"Props is generating cost effective leads that convert into funded accounts."

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78%

Better ROAS

43%

Better Cost per Purchase

248%

Better Conversion Rate

“The Props platform provides a compelling promise for e-commerce brands: convert prospects into customers at a higher ROI through a unique, content-first approach. And Props delivers.”

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32%

Higher ROAS

36%

Higher Conversion Rate

50%

More members under 45

“Props has proven its unique ability to increase awareness, drive conversions and lower costs for us. We are looking forward to setting new records together in 2020!”

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400%

Higher CTR

83%

Lower Cost per Visitor

66%

Lower Cost per Lead

“Props has proven its unique ability to increase awareness, drive conversions and lower costs for us. We are looking forward to setting new records together in 2020!”

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31%

Higher Return on Ad Spend

25%

Higher Revenue per Transaction

24%

Less Frequency

"As a growing DTC brand, virtually all of our marketing investments are highly scrutinized for their ROI. Our decision to use Props was on the promise that their unique, content-first approach would drive a return much higher than what we could achieve without their platform. And Props delivered. They drove a 31% higher return on ad spend.We have increased our spend and they continue to drive exceptional results for us."

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46%

Higher Return on Ad Spend

36%

Lower Cost per Transaction

344%

Higher Conversion Rate

"The Props model is unique in its approach. With Props, we acquire higher educated customers at a lower cost, driving higher returns than other approaches we have tried."

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80%

Lower CPC

215%

Higher CTR

112%

Increase in Blog Traffic

"Props is an extraordinary platform - one that we've never seen before. Through authentic content, they've proven that brands can drive awareness and conversions in one campaign."

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31%

Decrease in cost to convert

50%

Increase in Time on Site

82%

Decrease in cost of traffic

"I wanted to reiterate how thrilled I am with the engagement that you are driving to our site via the curated content from Props creators. My investors are also very impressed with the amount of traffic and price point that you have been achieving. As we now identify the key success factors to scale and optimize the content engagement/customer conversion cycle, I plan to make Props the primary vehicle for driving our B2C direct sales in 2020 and beyond."

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